Marketing Of Landscape Gardening Essay Example for Free

Marketing Of Landscape Gardening EssayLandscapers use their aptitude for art combined with their companionship of plants to create breathtaking landscapes. But a landscape artist merchantmannot share his knowledge unless he promotes his business. Business promotion is a combination of activities that create and introduce a positive image in a customers mind. Customer service, broad knowledge of the business and fair pricing strategies support promotional activities and contribute to the mastery of any business.Word of Mouth (Recommendations)This is the cheapest and best method of advertising your Landscape Gardening business, but it requires that you already have done some work. Your existing clients can be your biggest help in spreading the word about your business. This business thrives on referrals, so make sure that you talk to your existing customers and ask them if theres anyone that whitethorn benefit your service.AdvertisementsAdvertise on newspapers, tv ads, local a d magazines, billboards, your vehicle etc, however, the ads should be short and easy to read. Plant Exhibitions Contact convention organizers and event provision agencies in your area and learn about business exhibition opportunities. Many events are geared toward the small business owner and are reasonably priced. go after plant exhibitions to promote your business. Plant exhibitions allow you to promote your products or services at a locus related to landscaping. Such exhibitions provide a venue to network and reach out to customers. Trade shows are also a good place to distribute promotional items. occasion Business CardsCreate business cards that match your brochures and website design. Creating matching promotional collateral creates a cohesive feel and helps establish your brand. pick out BrochuresCreate visually pleasing brochures. Make sure the brochure lists your services, pricing, contact information and a bit about the business. You can also hire a designer to prepare b rochures for you.Create a WebsiteContact a Web developer or create a website on your own. Your websites content should appeal to people in your area. Include helpful information, such as guides to weeding, planting and winterizing gardens. Several services offer website packages that make creating a site simple. Link your site to Twitter and possibly a dedicated business rogue on Facebook